{"title":"The Essentials","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eEach Essentials set pairs two products that work together on one concern, like oily skin or early signs of aging. No guesswork and no ten-step routine. Pick the set that matches you, use it every day, and let it do its job.\u003c\/p\u003e","products":[{"product_id":"tattoo-care-routine","title":"Tattoo Care Kit","description":"\u003cp\u003eFor the guy with new ink that's finished healing, or older ink that's lost some of its punch.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/refresh-daily-body-wash\" style=\"color: rgb(0, 0, 0);\"\u003eMad Rabbit Refresh Daily Body Wash\u003c\/a\u003e cleans without stripping and leaves a light coconut vanilla scent.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/replenish-daily-lotion-3-4oz\" style=\"color: rgb(0, 0, 0);\"\u003eMad Rabbit Replenish Daily Lotion\u003c\/a\u003e hydrates without grease and adds retinol, the go-to ingredient for signs of aging, to smooth the rough, flaky patches that make ink look cloudy. Fragrance-free.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eAnd you don't need a tattoo to use them. This is one of the best wash-and-lotion pairs we carry for any guy whose skin runs dry from the neck down.\u003c\/p\u003e","brand":"Henkey's","offers":[{"title":"Default Title","offer_id":62151789969779,"sku":null,"price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/Mad_Rabbit_Replenish_Skincare_Duo.png?v=1793390364"},{"product_id":"gamer-bundle","title":"Gamer System","description":"\u003cp\u003eFor the guy who lives on screens: a moisturizer made to help defend skin against blue light, plus a cooling eye stick for the nights that run long.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/heath-moisturiser\" style=\"color: rgb(0, 0, 0);\"\u003eHeath Moisturiser\u003c\/a\u003e hydrates without shine and includes Soliberine, a plant extract Heath uses to help defend skin against blue light from your screens. Clean sage and salt scent.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/eye-stick-with-algae-extract-vitamin-c-eye-cream\" style=\"color: rgb(0, 0, 0);\"\u003eBlu Atlas Restorative Eye Stick\u003c\/a\u003e rolls on cool to de-puff, brighten dark circles and help smooth the look of fine lines after a long session. No mess, so it can live on your desk.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eEye stick, then moisturizer, morning and night. A minute, tops.\u003c\/p\u003e","brand":"Henkey's","offers":[{"title":"Default Title","offer_id":62178793521523,"sku":null,"price":45.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/Gamer_system.png?v=1794435788"},{"product_id":"blu-atlas-shampoo-conditioner","title":"Blu Atlas Hair Strengthening System — Shampoo + Conditioner","description":"\u003cp\u003eFor the guy with fine or thinning hair and a scalp that doesn't put up with harsh shampoos.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/saw-palmetto-vegan-biotin-hair-shampoo\" style=\"color: rgb(0, 0, 0);\"\u003eBlu Atlas Shampoo\u003c\/a\u003e cleans gently with coconut-derived cleansers and aloe, while biotin and jojoba protein help hair feel fuller, softer and easier to manage.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/conditioner\" style=\"color: rgb(0, 0, 0);\"\u003eBlu Atlas Conditioner\u003c\/a\u003e adds lightweight moisture with argan and avocado oils, smoothing frizz without the flat, weighed-down feel.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBoth are 96% natural-origin, free of harsh sulfates, parabens and phthalates, and share Blu Atlas' Classic scent of bergamot, clary sage and patchouli. Pick 8, 16 or 32 oz.\u003c\/p\u003e","brand":"Blu Atlas","offers":[{"title":"8oz","offer_id":64274803917171,"sku":null,"price":40.0,"currency_code":"USD","in_stock":true},{"title":"16oz","offer_id":64274803949939,"sku":null,"price":64.0,"currency_code":"USD","in_stock":true},{"title":"32oz","offer_id":64274803982707,"sku":null,"price":100.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/blu_atlas_shampoo_and_conditioner.png?v=1794440100"},{"product_id":"pretty-boy-skincare-starter-set","title":"Pretty Boy Skincare Starter Set","description":"\u003cp\u003eA two-step PrettyBoy skincare starter set for guys with sensitive or breakout-prone skin who want a simple routine that won't irritate it.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/prettyboy-fresh-start-gentle-face-cleanser\" style=\"color: rgb(0, 0, 0);\"\u003eFresh Start Gentle Face Cleanser\u003c\/a\u003e washes away oil, sweat, and sunscreen without leaving skin tight.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/revival-moisturizer-v2\" style=\"color: rgb(0, 0, 0);\"\u003eRevival Moisturizer\u003c\/a\u003e hydrates and calms the look of redness in a lightweight gel that won't leave you shiny.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBoth are fragrance-free, and the whole routine takes about a minute, morning and night.\u003c\/p\u003e","brand":"Henkey's","offers":[{"title":"Default Title","offer_id":62462009835891,"sku":null,"price":59.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/Pretty_Boy_Skincare_Duo.png?v=1793390811"},{"product_id":"cardon-skincare-starter-set","title":"Cardon Skincare Starter Set","description":"\u003cp\u003eFor the guy who's shiny by midday and wants clearer-looking pores without a ten-step routine.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/cardon-purifying-clay-cleanser\" style=\"color: rgb(0, 0, 0);\"\u003eCardon Purifying Clay Cleanser\u003c\/a\u003e uses three clays to lift oil and buildup from your pores without leaving skin tight.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/cardon-3-in-1-hydro-boost-gel-moisturizer\" style=\"color: rgb(0, 0, 0);\"\u003eCardon 3-in-1 Hydro Boost Gel Moisturizer\u003c\/a\u003e hydrates and calms the look of redness in a lightweight gel that absorbs fast, so it won't add shine.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWash and moisturize, morning and night. That's the whole routine.\u003c\/p\u003e","brand":"Henkey's","offers":[{"title":"Default Title","offer_id":62462030446963,"sku":null,"price":55.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/Cardon_Skincare_Duo_on_Pale_Blue_Background.png?v=1793392200"},{"product_id":"comune-skincare-starter-set","title":"Comune Skincare Starter Set","description":"\u003cp\u003eA two-step COMUNE skincare starter set for guys starting to notice fine lines and dull, tired-looking skin who want a simple place to begin.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/comune-essentials-face-cleanser\" style=\"color: rgb(0, 0, 0);\"\u003eEssentials Face Cleanser\u003c\/a\u003e washes away oil and daily grime without stripping, so skin never starts the day thirsty.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/comune-hydra-shroom-cream\" style=\"color: rgb(0, 0, 0);\"\u003eHydra Shroom Cream\u003c\/a\u003e pairs peptides with hyaluronic acid and squalane in a light gel-cream that plumps the look of fine lines and leaves skin looking smoother.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBoth carry a natural herbal scent, and the cream sinks in fast, so it layers easily under sunscreen.\u003c\/p\u003e","brand":"Henkey's","offers":[{"title":"Default Title","offer_id":62462044897651,"sku":null,"price":66.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/Comune_Skincare_Essentials_Duo.png?v=1793392576"},{"product_id":"jackfir-skincare-starter-set","title":"Jackfir Skincare Starter Set","description":"\u003cp\u003eFor the guy whose skin feels tight or irritated by afternoon and who reads ingredient labels.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/the-classic-daily-facial-cleanser\" style=\"color: rgb(0, 0, 0);\"\u003eJackfir Classic Daily Facial Cleanser\u003c\/a\u003e washes away grime and gently polishes with soft jojoba beads, while aloe and calendula leave skin comfortable, not tight.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/the-classic-daily-facial-moisturizer\" style=\"color: rgb(0, 0, 0);\"\u003eJackfir Classic Daily Facial Moisturizer\u003c\/a\u003e delivers lasting moisture without grease and helps smooth the look of fine lines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBoth are made in the US, EWG Verified and more than 70% organic, with a light, woodsy scent from natural essential oils. Use morning and night.\u003c\/p\u003e","brand":"Henkey's","offers":[{"title":"Default Title","offer_id":62462085038451,"sku":null,"price":86.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/Jackfir_Green_Skincare_Tubes.png?v=1793393424"},{"product_id":"patricks-skincare-starter-set","title":"Patricks Skincare Starter Set","description":"\u003cp\u003eFor the guy ready to trade drugstore basics for two products that visibly soften fine lines and cut shine.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/fw1-cell-regenerating-foaming-cleanser\" style=\"color: rgb(0, 0, 0);\"\u003ePatricks FW1 Foaming Cleanser\u003c\/a\u003e cleans deep and cuts shine without drying skin out, with prickly pear and green tea to calm the look of redness.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/am1-anti-aging-moisturizer\" style=\"color: rgb(0, 0, 0);\"\u003ePatricks AM1 Moisturizer\u003c\/a\u003e hydrates for 24 hours with a silky matte finish and visibly softens the look of fine lines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eGQ named AM1 its best anti-aging moisturizer. Use both morning and night.\u003c\/p\u003e","brand":"Patricks","offers":[{"title":"Default Title","offer_id":62462093689203,"sku":null,"price":215.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/Patricks_Skincare_Duo.png?v=1793392971"},{"product_id":"byrd-daily-hair-system","title":"BYRD Daily Hair System — Purifying Shampoo + Lightweight Conditioner","description":"\u003cp\u003e\u003cstrong\u003eThe conditioner in this set is sold out for now, and coming back.\u003c\/strong\u003e BYRD Purifying Shampoo is in stock, and here's \u003ca href=\"https:\/\/www.henkeys.com\/blogs\/field-notes\/byrd-conditioner-alternative\"\u003ewhat we'd pair it with until BYRD Lightweight Conditioner is back\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003eA daily shampoo and lightweight conditioner system for cleaner, softer, stronger-feeling hair without weighing it down.\u003c\/p\u003e\u003cp\u003eBoth are finished with BYRD's signature salty coconut scent—the kind of clean, beachy fragrance that turns an ordinary shower into a little Hawaiian vacation.\u003c\/p\u003e\u003cp\u003eThe Purifying Shampoo uses gentle cleansers with aloe vera, glycerin, green tea, and sea-derived botanicals to lift sweat and product without stripping. The Lightweight Conditioner layers in quinoa, rice, and baobab proteins to soften, detangle, and strengthen hair, plus panthenol (Pro-Vitamin B5) and aloe to help condition hair exposed to UV and heat.\u003c\/p\u003e\u003ch6\u003eWhat's Included\u003c\/h6\u003e\u003cul\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/henkeys.com\/products\/purifying-shampoo\" title=\"BYRD Purifying Shampoo\"\u003eBYRD Purifying Shampoo\u003c\/a\u003e\u003c\/li\u003e\n\u003cli\u003e\u003ca href=\"https:\/\/henkeys.com\/products\/lightweight-conditioner\" title=\"BYRD Lightweight Conditioner\"\u003eBYRD Lightweight Conditioner\u003c\/a\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"BYRD Hairdo Products","offers":[{"title":"Default Title","offer_id":62545327260019,"sku":null,"price":40.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/BYRD_Shampoo_and_Conditioner_Bottles.png?v=1794439789"},{"product_id":"tribal-chimp-sensitive-scalp-system-shampoo-conditioner","title":"Tribal Chimp Sensitive Scalp System — Shampoo + Conditioner","description":"\u003cp\u003eFor the guy whose scalp gets tight, itchy or red from most shampoos.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/hair-shampoo\" style=\"color: rgb(0, 0, 0);\"\u003eTribal Chimp Hair Shampoo\u003c\/a\u003e cleans gently with a sulfate-free, coconut-derived base, with peppermint for a cool, calm finish and biotin and argan oil for softer hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/hair-conditioner\" style=\"color: rgb(0, 0, 0);\"\u003eTribal Chimp Hair Conditioner\u003c\/a\u003e softens and smooths with avocado, olive and wheat oils, plus tea tree and peppermint to leave your scalp feeling refreshed.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eNo sulfates, no silicones, no synthetic fragrances, and a short ingredient list your scalp won't fight.\u003c\/p\u003e","brand":"Tribal Chimp","offers":[{"title":"Default Title","offer_id":62545670078835,"sku":null,"price":48.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/Tribal_Chimp_Hair_Care_Duo.png?v=1794440446"},{"product_id":"post-shave-irritation-system","title":"Post-Shave Irritation System","description":"\u003cp\u003eFor the guy who gets razor burn, redness or a tight, stinging neck after he shaves.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/heath-shave-cream-1\" style=\"color: rgb(0, 0, 0);\"\u003eHeath Shave Cream\u003c\/a\u003e builds a thick, cushioning lather so the razor glides instead of dragging, with bisabolol, the calming compound in chamomile, to keep skin comfortable during the shave.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/heath-post-shave-repair-3-8-us-fl-oz\" style=\"color: rgb(0, 0, 0);\"\u003eHeath Post-Shave Repair\u003c\/a\u003e is alcohol-free, so it cools razor burn and calms the look of redness without the sting, with allantoin, aloe and a touch of menthol. The New York Times called it a \"best choice\" for after-shave care.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eLather, shave, then smooth on Post-Shave Repair. Each lasts about 6 to 8 weeks with regular shaving.\u003c\/p\u003e","brand":"Heath","offers":[{"title":"Default Title","offer_id":62686775869811,"sku":null,"price":33.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/Heath_Shave_Cream_and_Post-Shave_Repair_Duo.png?v=1794441576"},{"product_id":"oily-skin-control-essentials","title":"Oily Skin Control Essentials","description":"\u003cp\u003eFor the guy whose face is shiny by lunch and who wants it handled in two steps.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/heath-oil-control-face-wash-5-07-us-fl-oz\" style=\"color: rgb(0, 0, 0);\"\u003eHeath Oil Control Face Wash\u003c\/a\u003e uses clay and a gentle scrub to lift oil and buildup without leaving skin tight.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/heath-oil-control-moisturiser-3-38-us-fl-oz\" style=\"color: rgb(0, 0, 0);\"\u003eHeath Oil Control Moisturizer\u003c\/a\u003e hydrates with a matte finish, so you're not shiny by noon.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThat's it: wash, moisturize, done, morning and night.\u003c\/p\u003e","brand":"Henkey's","offers":[{"title":"Default Title","offer_id":62690429567347,"sku":null,"price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/Heath_Oil_Control_Skincare_Duo.png?v=1793387175"},{"product_id":"blu-atlas-sensitive-skin-shave-system","title":"Sensitive Skin Shave System","description":"\u003cp\u003eFor the guy whose skin turns red, tight or bumpy after shaving.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/shave-cream\" style=\"color: rgb(0, 0, 0);\"\u003eBlu Atlas Shave Cream\u003c\/a\u003e lays down a thin, concentrated cushion of oat bran extract, aloe and glycerin so the blade glides instead of drags.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"\/products\/aftershave\" style=\"color: rgb(0, 0, 0);\"\u003eBlu Atlas Aftershave\u003c\/a\u003e follows, alcohol-free, with rose water, squalane and allantoin to calm the look of redness and put moisture back without the sting.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eBoth are 96% naturally sourced, gentle enough for daily shaving, and share the light Classic scent of bergamot, clary sage and patchouli.\u003c\/p\u003e","brand":"Blu Atlas","offers":[{"title":"Default Title","offer_id":67174415958387,"sku":null,"price":40.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/files\/blu_atlas_shave_system.png?v=1794441735"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0908\/3394\/4947\/collections\/essentials-cardon-cleanser-moisturizer.jpg?v=1794593724","url":"https:\/\/www.henkeys.com\/collections\/essentials.oembed","provider":"Henkey's","version":"1.0","type":"link"}